E-Commerce Cannabis Client

At Juiced Digital Agency, we helped an online cannabis dispensary go from struggling to break even with very little new customer acquisition, to achieving a sustained surge in revenue growth and customer base.

An established online cannabis dispensary operating across Canada sought to enhance its digital footprint. Facing a decline in organic traffic and search rankings, the client aimed to recover and surpass previous performance metrics. 

Objectives

  • Recover from a recent dip in search engine rankings.

  • Increase organic traffic and user engagement.

  • Boost online sales and overall revenue.

  • Achieve higher ROI from digital marketing efforts.

Strategy & Implementation

To address the client’s challenges, Juiced Digital Agency employed a multifaceted SEO strategy:

Technical SEO Audit & Optimization

Conducted a comprehensive audit to identify and rectify on-site issues affecting crawlability and indexation.

Content Enhancement

Developed and optimized content targeting high-volume keywords relevant to the cannabis industry, ensuring compliance with regulatory standards.

Link Building

everaged Juiced Digital's proprietary network of cannabis-related websites to acquire high-authority backlinks, enhancing domain credibility.

User Experience (UX) Improvements

Implemented UX best practices to improve site navigation, load times, and mobile responsiveness, leading to better user engagement.

Analytics & Continuous Monitoring

Set up advanced analytics to monitor traffic patterns, user behavior, and conversion rates, allowing for data-driven adjustments.

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Results Achieved

Over a 9-month engagement, Juiced Digital Agency helped transform the dispensary’s digital presence, delivering:

  • 613% Increase in Organic Traffic
    Grew from 2,300 clicks per month to 16,400 clicks per month through targeted SEO strategies and content optimization.

  • Significant Boost in Sales and Customer Acquisition
    Enhanced visibility translated into sustained revenue growth and a dramatic increase in new customers.

  • Establishment as a Recognized Brand
    The dispensary became a well-recognized player in the highly competitive online cannabis market.

  • 21.2x ROI
    With a conservative estimate of conversion rates, the traffic increase has the potential to drive $42,300 in new business each month, resulting in a 21.2x return on their monthly investment with Juiced Digital.

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